France is rich with famous artists both past and present. Imaginary Forces used this rich artistic history as an inspiration for their ident clips they created for the Euro Cup 2016 using Cinema 4D.
As the Euro Cup 2016 in France was approaching, ESPN was also preparing its broadcast of this monumental event. Naturally, they would also need a unique ident design for such an important event. The job was given to the experienced team at Imaginary Forces, who used the host country’s rich artistic history for inspiration. Voluminous brush strokes, pencil sketches, cartography and technical elements in the style of the industrial revolution were used as references for the more than 200 animations required for the project.
